Jethro - Founder
My Journey
- I've been training for over 11 years, transforming myself from thin and skinny into someone who is fit, strong and healthy.
- Training has taught me discipline, consistency and resilience. These qualities continue to shape the way I approach life, business and coaching today.
My Coaching Experience
- As a CF-L1 certified coach, I have helped clients build strength, lose weight, and train with confidence.
- My coaching philosophy is simple: move well, follow a clear plan, and stay consistent — the results will follow.
Why I Created Prime State
- Coming from a corporate background, I understand how difficult it can be to prioritise your health while balancing work, family, and everyday responsibilities.
- I saw that many professionals were already willing to put in the effort. They simply lacked the right training structure, guidance, and accountability to stay consistent.
- That's why I created Prime State — to help busy people achieve real results without having to put their lives on hold.
My Mission
- My mission is to improve the lives of others through education, fitness, and coaching.
Juliette - Head Coach
My Journey
- Movement has always been part of my life.
- I spent over 10 years doing gymnastics, which taught me body awareness, discipline, and consistency from a young age.
- Over the past 7 years, I have trained and competed in the functional fitness space, which has helped me grow both physically and mentally and shaped the way I approach life today.
My Coaching Experience
- As a CF-L1 certified coach, I have coached both group classes and personal training, helping people improve their fitness, move better, and achieve their goals.
- My coaching philosophy is simple: I want you to understand what you're doing and why — when you do, you will enjoy the process and the results will follow.
Why I Coach
- I love helping people discover how training and nutrition can help them become the best version of themselves every day.
My Mission
- My mission is to help others become stronger, healthier, and more confident human beings.